Shopping in Prague 

Best fashion and souvenir shops in Prague, carefully chosen by locals.

Fashion

from cheaper shops to luxury boutiques

Souvenirs

beer shops, Czech glass & Czech liquors

Fashion

Shopping fashion in Prague could be divided into two categories: (a) cheap and middle-priced shops and (b) luxury shops.
Middle class in the Czech Republic is not so big, therefore cheap shops and middle-priced shops are rather mixed together.
We start from the cheapest locations and end up with luxury shops.

Wenceslas Square’s Shops

There are tens of cheaper and middle-priced shops on the Wenceslas Square, including the Van Graaf Store we mention above this text. When it comes to shopping in Prague, the Wenceslas Square is the main and the most famous area for shopping clothes. However, if you seek luxury, you will hardly find it here. For luxury shopping in Prague, read more info about Pařížská Street below.
You can find here these brands (Czech brands are written in bold)
Blažek , C&A, Calzedonia, Camaieu Desigual, GATE, H&M, Jannis Moda, Marks and Spencer, New Yorker, Pietro Filipi , Promod, Reserved, Tonak, Van Graaf

cheap & middle-priced brands

Shopping in Prague - Wenceslas Square

Address:

Wenceslas Square
(Václavské náměstí 17)
Prague 1

How to get there:

Metro (subway): Můstek Station (line A)
Tram: Vodičkova Station

Van Graaf

There’s a mall on the Wenceslas Square worth mentioning separately because it it has five floors of clothes and all sort by brands. Every tourist travelling to Prague we talked to loved it here because when it comes to clothes – everything is here, at one place. No matter whether you’re on a budget or not – you will probably find here something you’ll like.
Their fashion collection of approx. 200 top brands for women and men ranges from top quality basics right up to international lifestyle brands: Camp David, Tommy Hilfiger, Boss Orange, Drykorn, G-Star, Polo Ralph Lauren, Superdry, Culture, Tom Tailor, Khujo, Diesel, and Maison Scotch. You will find fashions for any occasion in the specialist departments and lifestyle areas at our store: classic and business wear as well as trendy ‘in’ looks or fashionable casual wear.
Also we were told, our customers also found prices way lower compared to London or Paris. However, they don’t sell shoes so it’s only clothes and accessories like scarfs, belts, wallets etc. you can get here

cheap, middle-priced & even some of luxury brands are all here

Shopping in Prague - Van Graaf

Address:

Wenceslas Square 17
(Václavské náměstí 17)
Prague 1

How to get there:

Metro (subway): Můstek Station (line A)
Tram: Vodičkova Station

Palladium Shopping Mall

We only mention this shopping mall because it’s the best one located in the city centre of Prague. It would be unreasonable to lead you to other shopping malls in Prague because they’re all about the same – same brands, same everything and you would even waste time getting there. Palladium Shopping Mall is at least placed in the city centre and from here you can still soak up the spirit of Prague.
TIP: once done with shopping, relax at the U Prince Roof Terrace restaurant. Food is slightly above average but the view is dazzling! You’ll love to take a rest here.
List of fashion brands you will find here:
7camicie, Affliction, Alain Delon, Armani Jeans, Bepon, Biba, C&A, Calvin Klein Jeans, Calzedonia, Camaieu, ESPRIT, Etam Lingerie, F&F, Gant, GAS, Gaudí, GERRY WEBER, Guess, H&M, Intimissimi, La Martina, Lacoste, Levi´s, Urban Teens, MANGO, Marks & Spencer, MOTHERCARE, Napapijri, Orsay, PIETRO FILIPI, Promod, PUMA, Quiksilver & ROXY, RESERVED, PINKO, MICHAEL KORS, Sinéquanone, Tally Weijl, Tatuum, TEZENIS, Time Out, TOPSHOP, TOPMAN, Tom Tailor, Triumph, VANS, The North Face, Wrangler, Lee.

cheap & middle-priced brands

Shopping in Prague - Palladium

Address:

The Republic Square 1
(Náměstí Republiky 1)
Prague 1

How to get there:

Metro (subway): Náměstí Republiky Station (line B)
Tram: Vodičkova Station (tram no. 5, 8, 14, 91, 505, 509, 513, I3, I1)

Paris Street (Pařížská ulice)

The most fashionable address in Prague is the aptly-named Pařížská (English: Paris Street). Located in Old Town near the Jewish Quarter, Paris Street is home to the top designer shops in the world like Bottega Veneta, Brioni, Burberry, Christian Dior, Diesel, Dolce&Gabbana, Ermenegildo Zegna, Escada, Fendi, Good Deal, Gucci, Hermès, Hugo Boss (two separate stores – one for men and one for women), Jimmy Choo, Loro Piana, Louis Vuitton, Moncler, Porsche Design, Prada, Salvatore Ferragamo, Stefanel, Tod’s and Tory Burch.
TIP: once done with shopping, relax at the U Prince Roof Terrace restaurant. Food is slightly above average but the view is dazzling! You’ll love to take a rest here.

luxury shops

Shopping in Prague - Pařížská Street

Address:

Paris Street
(Pařížská ulice)
Prague 1

How to get there:

Metro (subway): Staroměstská Station (line A)
Tram: Staroměstská Station

Souvenirs

Beer shops: If you don’t want to buy anything expensive, the best souvenir from Prague would be something from one of the beer shops.
Czech glass: If you’re not short on budget, the best souvenir you can get comes from the Moser Glass Shop.
Czech liquors: If you need to get something quickly and effortlessly, grab one of the typical Czech liquors at the airport on your way back.

Beer Shop at Pivovarský Klub Pub

Shopping in Prague - Beer Shop Pivovarský Klub

Address:

Křižíkova 17
Prague 8 – Karlíne 1
The beer selection here is impressive (250+ bottled beers you can buy as a souvenir and 6 beers on tap). Food is mostly ‘ok’, but the beer cake / crepes with beer jam deserve a mention, as well as the fact that there is a food menu to match types of beers recommended with dishes.
Prices are a bit on the higher side, but this clean, well run, non-smoking pub/bottle shop is worth it.

Beer Shop at Zlý Časy Pub

Shopping in Prague - Beer Shop Zlý Časy

Address:

Čestmírova 5
Prague 4 – Nusle
About 100 bottles to choose from are available at this iconic Prague beerhall. Once you are here, definitely try one of their 48 beers on tap. The other very positive thing is that prices are really good compared to other beershops in Prague.

Moser Glass Shop

Shopping in Prague - Moser

Address:

Old Town Square 603/15
(Staroměstské náměstí 603/15)
Prague 1
This glass shop offers a czech handmade crystal glass. Glass is a traditional Czech product and it’s been so for ages. In fact Swarovski, who was actually born in the Czech Republic, even started manufacturing his goods in the Czech lands. Swarovski moved to Austria just because of lack of energy produced by Czech rivers. If you want to buy a beautiful traditional czech gift, this is probably the best shop in Prague.
There are many more glass shops in Prague. However,  glass products being sold in these shops are usually made in China. That’s why we recommend you the Moser Shop in Prague because if you buy a glass product from this shop you can be sure it’s not just a cheap imitation.

Czech Liquor: Slivovitz

Shopping-in-Prague-Liquor-Slivovitz
Slivovitz or Slivovitsa is a fruit brandy made from Damson plums, often referred to as plum brandy Slivovitz is produced in Central and Eastern Europe, both commercially as well as homemade. In the Czech Republic slivovitz due its somewhat symbolic status of Moravian “national” drink, is strongly presented in local traditions, culture and popculture like in proverbs, folk songs and movies. It is primarily produced in the southern and eastern provinces of Moravia and in Vysočina, where the country retains its rural character.
Probably the most famous producer is R. Jelínek and their products can be bought at almost every mall and liquor store in Prague.

Czech Liquor: Becherovka

Shopping in Prague souvenirs Becherovka
Becherovka is a herbal bitters that is produced in Karlovy Vary, Czech Republic by the Jan Becher company. Becherovka is often described as having a gingery or cinnamony flavor. It is made from a secret recipe based on a wide variety of herbs and spices. Its alcohol content is 38% ABV (76 proof). It is usually served chilled, though some serve it with tonic water, making a drink called a beton (becherovka and tonic) which means “concrete” in Czech.
The Becherovka liquor can be bought at almost every mall and liquor store in Prague.
Want more inspiration about shopping in Prague? Visit TripAdvisor’s Prague shopping guide. However from the eyes of locals, the places we chose for shopping are the best.
Do you feel that some information about shopping in Prague is missing? Let us know via our contact form! We will be happy to hear from you because we could that way make shopping in Prague easier for everyone.

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